Online Qualitative Research
Software and Services
QDC Studio by KERNWERT
Your All-in-One Software for Qualitative Data Collection


Online Focus Groups
Fast and easy - Reach target groups with high standards and generate insights in real time.
Forums & Communities
Enter an extensive exchange with consumers and discuss new ideas in protected Insight Communities.
Blogs & Diaries
Get authentic and differentiated insights into the life and values of consumers.
The specialists for Online Focus Group, Bulletin Board and Insight Community, Blog and Diary
Software and service for online qualitative market research
QDC Studio was developed for the special requirements of qualitative data collection. With the all-in-one software, established and innovative market and opinion research methods can be realised online, e.g. bulletin boards and focus groups, blogs and diaries or Market Research Online Communities (MROC), also in mobile studies via smartphone or tablet.QDC Studio combines innovative method tools and elaborate control functions in one application and that way enables the flexible realisation of many different qualitative market research studies, e.g. co-creation-projects, concept tests, product tests or studies on the use of media.
Kernwert is a leading software provider in online qualitative market research. Our software is successfully used by established and renowned institutes, companies and universities for qualitative online studies on different topics, since 2005. We support our client's market research projects with a wide range of project services: from methodical consultation during the study design, to development support and study set-up, up to an extensive support before and during the field work.

Free webinars for qualitative market researchers and pollsters
Discover the fascinating world of qualitative online research. Experts in online qualitative research will give vivid introductory presentations and insights into the latest trends, as well as valuable tips based on their experience.














