We are the experts in online and mobile qualitative research with many years of experience and enthusiasm. We support you from the start with the services that you require for your project – personally and tailor-made to suit.

If needs be, we can support you in sales, offer advice in designing a study, set up your project using the software, design the individual study sites, recruit the test persons through our partners, or support you in managing your test persons and in handling the data. Do-It-Yourself, Do-It-Together or Full-Service – the choice is yours.

Test for free and convince yourself

Advice and service for your research success

Advice and a personal point of contact

At KERNWERT, you have a personal point of contact who looks after you throughout the project, knows your specific requirements and so can optimally support you. Your project manager can advise you on all methodological and technical questions and, on request, can also coordinate collaborative work with third parties (such as recruiters and translators).

Technical support – around the world

With reference to your project, we lease our software as a complete solution, including hosting and technical support. You can rely on reliable care for your projects. Should you have any questions, our technical support is available – even outside standard business hours, if necessary.

Set-up service

On request, we can set up your project – quickly, solution-driven and reliably. If you want to set it up yourself, we can offer you a project check-up – in this way, you can be sure that your project is working as required. A complete service by us or DIY with a project check-up – the choice is yours.

Individual design for each project

We individually adapt the design of participant sites to meet your requirements for each project – so that they always look good and participants feel well.

Participant recruitment and data handling

We can recruit suitable test persons through a strong network of national and international recruitment partners. If necessary, we can also look after data handling, participant management, incentivisation, etc.

Webinars, training and workshops

Under the title "Qualitative Forward", we hold regular free webinars on basic subjects and trends in online and mobile qualitative research – for beginners and advanced users. Furthermore, we offer individual workshops and training sessions on specific user questions and key industry areas.

Your data is our responsibility

  • VDS 10000-certified: independently audited information security management system
  • EU GDPR-compliance: independently audited data protection management system
  • ISO 27001-certified data centre: protection of sensitive project data
  • Penetration Tested: independently verified security of systems and applications
  • Server location in Germany: implementation of the EU General Data Protection Regulation
  • Agreement to Processing of Personal Data: pursuant to article 28 of the EU-GDPR
  • Duty of external service providers to comply with data protection requirements
  • Data separation: separation of personal data and results
  • Data sovereignty: full control over all project data
  • Access control: multi-level security procedure, incl. two-factor authentication
  • Secure data transmission: latest SSL/TLS encryption
  • Access rights system: tried and tested roles for participants, observers and moderators
  • Monitoring and incident management: maximum reliability and availability
  • Performance: powerful systems with high security standards
  • High availability: redundant set-up of entire server architecture
  • Data backup: automatic backup of all data at two locations
Tailor-made service

Do-It-Yourself, Do-It-Together or Full-Service - the choice is yours.


We take care of the technology, from secure and reliable hosting to technical support. So you can concentrate fully on your research.


As a sparring partner, we accompany you comprehensively, especially in the start-up phase of a project, then you take over. And if you do need support, we are at your side.


You would like to hand over as many tasks as possible? With pleasure, we take care and accompany you from the conception and selection of the appropriate method and tools, the coordination of partners and the setup of your study to the moderation and evaluation.

Customer testimonials

What do our customers say?

Kernwert is the absolute expert for digital research - here you can find empathetic people who listen to you carefully and are eager to fully understand their opposite (customer). We value the inspirational and loyal cooperation very much!

Corinna Blunk External Hairdresser Network, Wella

Working with Kernwert is always a great pleasure for me - on a professional and personal level! Such a highly professional and enthusiastic team that will always come up with a custom-made solution for every concern, no matter how specific. And a platform that is very intuitive to use and which has continuously been evolving ever since we have started working with Kernwert many years ago - it will always surprise you with well thought out innovations that are focused on the needs of their customers.

Dr. Sibylle Schmidt Managing Partner, INTULOGIC

We have been working with KERNWERT since 2016. In France and abroad (China, Saudi Arabia, Spain, Japan, United States... ) we have carried out over 200 projects together. We appreciate the reliability and performance of the tool as well as the responsiveness, efficiency and enthusiasm of the team.

Lambert Vincent CEO, Avenir Focus SAS (Lyon)