INTEGRATED AI FOR QUALITATIVE RESEARCH

AI in the workflow. Researchers in the lead.

KERNWERT integrates AI wherever it can meaningfully support the research workflow: setup, moderation, transcription, translation, quality assurance and analysis. AI works directly with your study's data and context - without switching tools, exporting data or copying and pasting.

You retain control over the research question, interpretation and decisions. AI supports individual tasks; professional judgement remains yours.
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AI IN THE WORKFLOW

AI support for different research tasks.


Setup and editing

Refine wording, vary tasks, prepare moderation guidance and create suitable illustrations - directly while setting up the study.

Moderation and follow-up

Get suggestions for relevant follow-up questions, summarise interim findings and find relevant contributions faster.

Transcription

Automatically transcribe audio and video contributions and meeting recordings, use the transcripts for AI analysis, and export them.

Translation

Translate tasks, contributions, dialogues, forums, chats and transcripts directly within the platform.

Quality assurance

Use Quality Score to identify unusual participation and response patterns and exclude profiles from analysis and export where needed.

Multimodal analysis

Analyse open-ended and closed-ended responses, images, and audio and video transcripts together to explore themes, patterns, differences and supporting evidence.

INSIGHTS CHAT

Ask your data - and check the answer.

With Insights Chat, you can explore different types of study data together: open-ended and closed-ended responses, images and transcripts from audio and video contributions. You can ask questions about the material, explore themes and patterns, and compare findings across target groups, tasks or time points.

Filters let you focus your analysis on specific target groups, tasks or other study dimensions. Results remain linked to the underlying original contributions. This lets you trace the basis of an AI statement, return to the material and find relevant quotes or images as evidence.

  • Text, image and transcript analysis in one workspace
  • Analyse open-ended and closed-ended responses together
  • Compare target groups, tasks and time points
  • Explore themes, patterns and differences
  • Find original contributions, quotes and images directly

QUALITY

Identify quality risks early.

KERNWERT Quality Score checks participation and response patterns for anomalies. These include signs of multiple participation, AI-generated contributions, duplicates and unusual completion times or input patterns. Results are classified for each profile as normal, flagged or critical. Researchers can review the indicators and exclude individual profiles from analysis, AI analysis and export where needed. This makes potential quality risks visible early so they can be investigated specifically.

TRACEABILITY

AI results you can trace back to the source.

Qualitative analysis needs more than a plausible summary. That is why AI-generated results remain linked to the underlying original contributions. Researchers can see which data informed an analysis, check statements against the material and explore further where needed.

You decide which questions to ask of the material, which segments to compare and which results to pursue.

DATA PROTECTION

Integrated and secure – with data processing in the EU.

Project data for integrated AI services is processed within the European Union. Your project data is not used to train the AI models. Because the features are available directly in KERNWERT Studio, sensitive research data does not need to be transferred manually to external tools.

Privacy by Design, role and permission systems, and KERNWERT's certified security organisation provide – in accordance with the requirements of the EU Artificial Intelligence Act – the framework for handling sensitive research data securely.

FAQ

Frequently asked questions

No. AI supports individual tasks such as editing, transcription, translation, quality assurance and analysis. Research design, interpretation and decisions remain with researchers.

No. The AI features are integrated directly into KERNWERT Studio and can access the data from the relevant study. Analyses can be narrowed down by tasks, profile characteristics and other study dimensions, and linked to the original contributions.

Depending on the feature, open-ended and closed-ended responses, images and transcripts from audio and video contributions can be analysed together.

Project data for integrated AI services is processed within the European Union.

No. The data is not used to train or improve the AI models.

PERSONAL DEMO

Explore the AI features in KERNWERT Studio.

We show you how to use the integrated AI in KERNWERT Studio and how to work with your study data.
Dirk Wieseke
+49 (0)30 53012360